Now VPN is a free VPN service with fast connection speeds and unlimited data, though it comes with aggressive advertising that may impact the user experience. | Proton VPN is a premium privacy-focused VPN service with Swiss-based privacy protection, independent audits, and an excellent free tier that offers unlimited bandwidth with no ads. | Surfshark VPN is a premium VPN service with 10M+ downloads and 4.6/5 rating, offering unlimited device connections, strong security features, and 3,200+ servers, though it comes with recent connection stability issues and customer service challenges. | |
Key Features A summary of the most important features offered by each app. |
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Our Rating Prod Apps's expert review score for each app, based on hands-on testing and research. | 6.3 | 8.3 Winner in this category | 7.5 |
Total users Total active users across all major browsers: Chrome, Edge, Firefox, and Safari. | 0 | 0 | 0 |
Total ratings Total number of user ratings received across all supported browsers. | 0 | 0 | 0 |
Average rating Average user rating across all browsers, calculated from available store ratings. | — ⭐ | — ⭐ | — ⭐ |
Entry Level Price The minimum price required to start using the app. "Free" means a free tier is available. | Free | Free | Free |
Android User rating and stats for the app on Android browser. | ![]() Downloads | ![]() Downloads | ![]() Downloads |
iOS User rating and stats for the app on iOS browser. | ![]() | ![]() | ![]() |
Features Prod Apps's expert score for the 'Features' aspect of each app. | 6.5 Now VPN delivers a solid foundation of core VPN features that meet the basic needs of most users. The app's feature set is straightforward and focused on simplicity rather than advanced functionality, which aligns well with its target audience of casual VPN users. Key features we found most valuable include:
However, Now VPN lacks many advanced features that users expect from premium VPN services. There's no kill switch to protect against connection drops, no split tunneling to route specific apps through the VPN, and no specialized servers for streaming or torrenting. The server selection is limited compared to premium alternatives, and there's no way to manually choose specific server locations in the free version. While the core features work well for basic privacy and geo-unblocking needs, power users will find the feature set limiting. For users who need advanced features like kill switches, split tunneling, or specialized servers, alternatives like Proton VPN offer more comprehensive free tiers, while NordVPN provides extensive advanced features for premium users. We rate features at 6.5 out of 10—good for basic VPN needs but lacking the depth and reliability that serious users require. | 9.0 Proton VPN delivers an exceptional set of features that prioritize privacy and security over flashy functionality. The app's feature set is comprehensive and focused on providing genuine privacy protection, which aligns perfectly with its target audience of privacy-conscious users. Key features we found most valuable include:
Proton VPN excels in providing advanced privacy features that are typically only available in premium VPNs. The free tier offers unlimited bandwidth with no ads, which is exceptional in the VPN market. The premium features are genuinely useful and not just cosmetic add-ons. While the core features are excellent, some limitations affect the overall experience. The free tier has limited server locations, and some users report connection issues. However, these limitations are reasonable for a privacy-focused service. For users who need advanced privacy features, Proton VPN offers the most comprehensive solution available. Alternatives like NordVPN provide more server locations, while Thunder VPN offers a more user-friendly free experience. We rate features at 9.0 out of 10—excellent privacy-focused features with genuine value for privacy-conscious users. Winner in this category | 8.5 Surfshark VPN offers an impressive array of features that justify its premium positioning. The service includes military-grade encryption, a strict no-logs policy, and advanced security protocols. The unlimited device connections, CleanWeb 2.0 ad blocking, and Dynamic MultiHop provide comprehensive security options for different use cases. What sets Surfshark VPN apart is its unique value proposition of unlimited simultaneous connections, allowing users to protect all their devices with a single subscription. Unlike NordVPN which limits to 10 devices, Surfshark offers unlimited connections. The service also includes advanced features like Alternative ID for online privacy, built-in antivirus protection, and comprehensive ad blocking capabilities. However, the service lacks some advanced features found in newer VPN providers, such as specialized servers for specific use cases and some cutting-edge privacy features. The service also doesn't offer some advanced features like obfuscated servers or specialized streaming servers that some competitors provide. Compared to free alternatives like Proton VPN or Windscribe VPN, Surfshark VPN offers significantly more features, but the premium pricing means users need to evaluate whether these additional capabilities justify the cost. The service provides excellent value for users who need comprehensive VPN features. |
Performance Prod Apps's expert score for the 'Performance' aspect of each app. | 6.0 Now VPN's performance presents a mixed picture that reflects the challenges of maintaining a free VPN service with heavy advertising monetization. While the app can deliver fast connections when working properly, reliability issues and the advertising model significantly impact the overall performance experience. Performance strengths include:
However, significant performance issues undermine the user experience:
User reviews reveal a pattern of performance degradation, with newer reviews showing more complaints about connection stability and speed issues. The app's heavy reliance on advertising revenue may be impacting server quality and maintenance, leading to the performance decline observed in recent reviews. For users seeking reliable performance, alternatives like Proton VPN offer more consistent free performance with better server maintenance, while NordVPN provides premium performance with dedicated servers and better reliability guarantees. We rate performance at 6.0 out of 10—good speeds when working but undermined by frequent connection drops and advertising interruptions that create an inconsistent and frustrating user experience. | 7.0 Proton VPN's performance presents a mixed picture that reflects the challenges of maintaining a privacy-focused VPN service. While the app can deliver good connections when working properly, some users report performance issues that impact the overall experience. Performance strengths include:
However, some performance issues undermine the user experience:
User reviews reveal mixed experiences, with some users praising the app's performance while others report connection issues. The app's focus on privacy over performance may be impacting server quality and maintenance. For users seeking reliable performance, alternatives like NordVPN offer more consistent performance with better server maintenance, while Thunder VPN provides more user-friendly performance. We rate performance at 7.0 out of 10—good performance when working but some connection issues and speed limitations that impact the overall experience. Winner in this category | 6.0 Surfshark VPN's performance is inconsistent, with good speeds when working but frequent connection issues that significantly impact usability. The service offers decent connection speeds and server coverage, but the frequent disconnections and advertising make it difficult to use reliably. The service works well for basic geo-blocking and content access when connected, but many users report frequent connection drops and the need to manually reconnect multiple times per day. The connection stability issues are particularly concerning given the premium pricing. The service's performance issues are particularly concerning given the premium pricing. Users expect reliability and performance from a paid service, but Surfshark VPN's connection problems make it difficult to recommend over free alternatives that offer similar performance with fewer limitations. Compared to other premium VPNs like NordVPN or ExpressVPN, Surfshark VPN's performance is below average. The connection stability issues make it difficult to justify the premium pricing, and users might find better value with alternatives that offer similar features with better reliability. |
Design Prod Apps's expert score for the 'Design' aspect of each app. | 6.0 Now VPN's design philosophy centers on simplicity and accessibility, which works well for its target audience of casual VPN users. The interface is clean and uncluttered, with a prominent connect button that makes the core functionality immediately obvious to new users. Design strengths we observed include:
However, the design experience is significantly compromised by the advertising model. The 30-60 second unskippable ads that appear for basic actions like connecting or disconnecting create a jarring user experience that breaks the otherwise clean interface. Users frequently mention that the ads feel intrusive and disrupt the app's flow, making what should be a simple action feel cumbersome. Additionally, the forced rating prompts and persistent push notifications that cannot be disabled create a sense of being "pushed around" by the app rather than being in control. This undermines the otherwise user-friendly design and makes the app feel more like an advertising platform than a privacy tool. While the core interface design is solid, the advertising intrusions significantly impact the overall design experience. For users who value a clean, uninterrupted interface, alternatives like Proton VPN offer a more polished design without advertising interruptions, while Windscribe VPN provides a cleaner free experience with less aggressive monetization. We rate design at 6.0 out of 10—good core design principles undermined by intrusive advertising that compromises the user experience. | 8.5 Proton VPN's design philosophy centers on functionality and privacy over flashy aesthetics, which works well for its target audience of privacy-conscious users. The interface is clean, professional, and focuses on providing clear information about privacy and security features. Design strengths we observed include:
The design experience is significantly better than competitors like Turbo VPN and Now VPN, with no advertising interruptions. Users consistently praise the app's clean interface and professional appearance, making it one of the most trustworthy-looking VPNs available. While the core interface design is excellent, some users find the interface less intuitive than more user-friendly alternatives. However, this is a minor issue compared to the overall design quality. For users who value a clean, professional interface, Proton VPN offers one of the best experiences available. Alternatives like Thunder VPN offer more user-friendly design, while NordVPN provides a more modern interface. We rate design at 8.5 out of 10—excellent design principles with professional aesthetics that inspire trust and confidence. Winner in this category | 8.0 Surfshark VPN's interface strikes a good balance between functionality and user-friendliness. The main screen provides quick access to connection controls, server selection, and key settings. The server selection process is intuitive and visually appealing, making it easy to choose servers in different countries. The app's design is clean and professional, with a modern interface that's easy on the eyes. The connection status is clearly displayed, and the kill switch toggle is easily accessible. The settings menu is well-organized, allowing users to customize their experience without feeling overwhelmed. The interface is generally user-friendly and doesn't overwhelm users with complex options. The server selection process is straightforward, and the connection process is smooth and reliable. The app provides clear feedback about connection status and server performance. Compared to other premium VPNs like NordVPN or ExpressVPN, Surfshark VPN's design is competitive and well-polished. The interface is functional and professional, with good attention to detail and user experience. The design reflects the premium positioning of the service. |
Value for Money Prod Apps's expert score for the 'Value for Money' aspect of each app. | 6.5 Now VPN's value proposition is fundamentally split between its free and premium tiers, creating a confusing experience where the free tier's value is undermined by its own monetization strategy. Value strengths include:
However, the free tier's value is significantly compromised by the advertising model:
The VIP pricing is particularly problematic when compared to alternatives. Premium VPN services like NordVPN and Surfshark VPN offer more comprehensive features, better privacy protection, and more transparent pricing for similar or lower costs. The VIP tier also doesn't address the fundamental privacy concerns that come with the free service. For users seeking genuine value, alternatives like Proton VPN offer a more generous free tier with better privacy protection and fewer restrictions, while Windscribe VPN provides a more respectful free experience with clearer upgrade paths. We rate value for money at 6.5 out of 10—good value in theory but undermined by advertising that makes the free experience feel more like a trial than a genuine free service, with expensive premium pricing that doesn't justify the upgrade. | 8.5 Proton VPN's value proposition is excellent for privacy-conscious users, offering a genuinely useful free service with no ads and comprehensive privacy protection. The app provides exceptional value for users who prioritize privacy over cost. Value strengths include:
The free tier's value is exceptional, offering unlimited bandwidth with no ads and comprehensive privacy protection. However, some limitations affect the overall value:
The premium pricing is higher than some competitors, but the Swiss-based privacy protection and independent audits justify the cost for privacy-conscious users. Premium VPN services like NordVPN offer more comprehensive features for similar pricing, while Thunder VPN provides a more user-friendly free experience. For users seeking genuine privacy protection, Proton VPN offers exceptional value. Alternatives like NordVPN provide more server locations, while Thunder VPN offers a more user-friendly free experience. We rate value for money at 8.5 out of 10—excellent value for privacy-conscious users with exceptional free tier and premium features that justify the cost. Winner in this category | 7.5 Surfshark VPN's value proposition is strong, with unlimited device connections and comprehensive security features for a competitive price. The service offers good value for money compared to other premium VPNs, with the ability to connect unlimited devices simultaneously being a significant advantage. The service's pricing is competitive with other premium VPNs, and the unlimited device connections make it particularly attractive for families or users with multiple devices. Unlike NordVPN which limits to 10 devices, Surfshark offers unlimited connections. The comprehensive security features and ad blocking capabilities add value beyond basic VPN functionality. However, the service's value is impacted by recent connection stability issues and customer service challenges. Many users report frequent disconnections and the need to manually reconnect multiple times per day. The premium pricing doesn't translate to the reliability and performance that users expect from a paid service. Compared to free alternatives like Proton VPN or Windscribe VPN, Surfshark VPN offers more features but at a significantly higher cost. The connection stability issues make it difficult to recommend over free alternatives that offer similar performance with fewer limitations. |
Ease of Use Prod Apps's expert score for the 'Ease of Use' aspect of each app. | 7.0 Now VPN excels in basic usability with its one-tap connection approach, making it one of the most accessible VPN apps for beginners. The core functionality is genuinely simple and requires no technical knowledge to operate effectively. Usability strengths include:
However, the ease of use is significantly undermined by the advertising model and forced interactions. The 30-60 second unskippable ads that appear for basic actions like connecting or disconnecting transform what should be a simple one-tap action into a frustrating experience. Users consistently report that these ads make the app feel "pushy" and interrupt their workflow. Additionally, the forced rating prompts that prevent the app from functioning properly create an artificial barrier to usage. Users report being unable to use the app until they provide a rating, which goes against the principle of ease of use. The inability to disable push notifications also creates ongoing annoyance for users who prefer to control their app notifications. While the core interface is genuinely easy to use, the advertising interruptions and forced interactions significantly compromise the overall user experience. For users seeking a truly hassle-free VPN experience, alternatives like Proton VPN offer a cleaner free tier without forced interactions, while Windscribe VPN provides a more respectful free experience with fewer interruptions. We rate ease of use at 7.0 out of 10—excellent core usability undermined by advertising interruptions that make simple actions unnecessarily complex. | 7.5 Proton VPN provides good usability with its one-tap connection approach, though the interface is more complex than simpler alternatives. The core functionality is straightforward, but the advanced features require some technical knowledge to use effectively. Usability strengths include:
However, the ease of use is somewhat compromised by the complexity of advanced features. Some users find the interface less intuitive than more user-friendly alternatives, and the advanced privacy features require some technical knowledge to configure properly. While the core interface is generally easy to use, the complexity of advanced features may overwhelm casual users. For users seeking a truly simple VPN experience, alternatives like Thunder VPN offer a more user-friendly interface, while NordVPN provides a more intuitive experience. We rate ease of use at 7.5 out of 10—good core usability with professional interface, but complexity of advanced features may overwhelm casual users. Winner in this category | 7.0 Surfshark VPN is generally easy to use for basic VPN functionality, with a simple one-tap connection process that requires no technical knowledge. The app's interface is intuitive, and most users can get connected quickly without any setup or configuration. The service offers automatic server selection and connection, making it accessible to users of all technical levels. The app doesn't require complex configuration, and the connection process is straightforward. The service works well for most use cases and provides good performance when functioning properly. However, the service's ease of use is compromised by recent connection stability issues. Many users report frequent connection drops and the need to manually reconnect multiple times per day. The app can be slow to connect, and some users experience issues with the auto-connect feature not working reliably. Compared to other premium VPNs like NordVPN or ExpressVPN, Surfshark VPN's ease of use is similar but not significantly better. The connection stability issues can be frustrating for users who expect reliability from a paid service, and the premium pricing doesn't translate to a significantly better user experience. |
Security & Privacy Prod Apps's expert score for the 'Security & Privacy' aspect of each app. | 5.5 Now VPN's security and privacy practices present a mixed picture that raises legitimate concerns for privacy-conscious users. While the app claims to offer secure connections and privacy protection, several factors undermine confidence in its privacy commitments. Security strengths include:
However, significant privacy concerns emerge from the business model and operational practices:
User reviews reveal additional concerns about the authenticity of the service, with some users warning about "bot reviews" and questioning whether the positive reviews are genuine. This lack of transparency about the service's legitimacy further undermines trust in its privacy practices. For users who prioritize privacy and security, alternatives like Proton VPN offer Swiss-based privacy protection with independent audits and transparency reports, while Windscribe VPN provides Canadian privacy protection with more transparent data handling practices. We rate security and privacy at 5.5 out of 10—basic security features present but significant concerns about data handling, jurisdiction, and transparency that compromise trust in the service. | 9.5 Proton VPN's security and privacy practices represent the gold standard in the VPN industry, offering exceptional protection that goes far beyond basic VPN services. The app's commitment to privacy and security is unmatched by competitors. Security strengths include:
Proton VPN excels in providing genuine privacy protection that goes beyond marketing claims. The Swiss-based privacy protection and independent audits provide unmatched transparency and trust. Users consistently praise the app's privacy features and security practices. For users who prioritize privacy and security, Proton VPN offers the most comprehensive solution available. Alternatives like NordVPN provide good privacy protection, while Thunder VPN offers basic privacy features. We rate security and privacy at 9.5 out of 10—exceptional privacy protection with independent verification and transparent practices that inspire complete trust. Winner in this category | 8.0 Surfshark VPN takes security and privacy seriously, with military-grade encryption and a strict no-logs policy that has been independently audited. The service uses AES-256 encryption and supports multiple VPN protocols. The kill switch protection ensures that internet traffic is blocked if the VPN connection drops. The service's no-logs policy is comprehensive and has been verified by independent security firms. Surfshark VPN is based in the Netherlands, which provides some legal protection for user privacy. The service also includes advanced features like Dynamic MultiHop for enhanced security and privacy protection. However, Surfshark VPN has faced some security concerns in the past, particularly around its acquisition by Nord Security. While the company has maintained its privacy commitments, some users remain concerned about the service's ownership and data practices. The service also lacks some advanced privacy features found in newer VPN providers. Compared to other premium VPNs like NordVPN or ExpressVPN, Surfshark VPN's security practices are solid but not exceptional. The service provides good protection for most users, but those with high security requirements might want to consider alternatives with more advanced privacy features. |
Conclusion A summary of our findings and final thoughts for each app. | Now VPN represents a classic example of how a promising free service can be undermined by its own monetization strategy. While the app delivers on its core promise of free, unlimited VPN access with simple one-tap connection, the aggressive advertising model and forced interactions create a frustrating user experience that often feels more like a trial than a genuine free service. The app's popularity (10M+ downloads, 4.7-star rating) reflects genuine demand for free VPN services, and many users do find value in its basic functionality. However, the recent rating decline (4.7 to 4.61 in last 100 reviews) and increasing complaints about connection stability suggest that the advertising model may be impacting the service quality. For users who can tolerate the ads and forced interactions, Now VPN provides a functional free VPN, but the experience comes with significant trade-offs. For users seeking a more respectful free VPN experience, Proton VPN offers better privacy protection and fewer restrictions, while Windscribe VPN provides a cleaner free tier with more transparent monetization. For those willing to pay for premium features, NordVPN and Surfshark VPN offer more comprehensive solutions with better reliability and privacy guarantees. | Proton VPN represents the gold standard for privacy-focused VPN services, offering exceptional privacy protection with Swiss-based privacy laws and independent security audits. While the app delivers on its core promise of secure, private VPN access with no ads, some users report connection issues and speed limitations that may impact the overall experience. The app's exceptional popularity (50M+ downloads, 4.7-star rating) reflects genuine demand for privacy-focused VPN services, and many users do find value in its comprehensive privacy protection. However, the recent rating decline (4.7 to 4.04 in last 100 reviews) and increasing complaints about connection issues suggest that the service may be experiencing some technical challenges. For users who prioritize privacy over performance, Proton VPN provides the most comprehensive privacy protection available. For users seeking a more user-friendly VPN experience, Thunder VPN offers a more intuitive interface with better performance, while NordVPN provides more comprehensive features with better reliability. For those who prioritize privacy above all else, Proton VPN remains the best choice available. | Surfshark VPN is a premium VPN service that offers excellent value for money with unlimited device connections and comprehensive security features, but its value proposition is compromised by recent connection stability issues and customer service challenges. The service provides good security and privacy protection, but the frequent disconnections and reliability problems make it difficult to recommend over free alternatives.
For users who prioritize unlimited device connections and are willing to deal with connection issues, Surfshark VPN offers a solid feature set with good performance when working. However, those seeking reliability and consistent performance might find better value with alternatives like Proton VPN that offer similar features with better stability, or Thunder VPN for a more user-friendly free experience.
Ultimately, Surfshark VPN's premium pricing doesn't translate to the reliability and performance that users expect from a paid service. While the service offers good security features, the connection stability issues make it difficult to justify the cost over free alternatives that provide similar performance with fewer limitations. |
Our Recommendation |